Guthy-Renker Ventures

Job Listings


Here are our current job openings. Please click on the job title for more information, and apply from that page if you are interested.

Use this form to perform another job search

The system cannot access your location for 1 of 2 reasons:
  1. Permission to access your location has been denied. Please reload the page and allow the browser to access your location information.
  2. Your location information has yet to be received. Please wait a moment then hit [Search] again.
Click column header to sort

Search Results Page 1 of 1

Job Locations US-CA-El Segundo
General Summary: We are looking for a Senior Media Buyer, Paid Social to join our growing Paid Social Acquisition team. This is an exciting new role for an individual with a passion for creating digital demand across top paid social channels (with an emphasis on Facebook, Instagram and TikTok) for multiple emerging and legacy health and beauty brands.   The ideal candidate has a proven track record of identifying and acquiring new customers through top paid social channels (with an emphasis in FB/IG) while achieving all KPI’s. As a Senior Media Buyer, Paid Social you will work closely with the Paid Social Acquisition team and will be responsible for planning, optimizing, implementing and analyzing paid media campaigns across multiple brands in a fast-paced environment. The role requires the ability to operate on both a strategic and tactical level, touching all aspects of a campaign and responsible for proper and timely execution of all assigned work.   Primary Duties and Responsibilities: - Build, manage and optimize multi-million dollar performance campaigns on Facebook and Instagram.  Experience on TikTok and Snapchat a Plus! - Budget management on a daily, weekly, monthly basis. - Continually evaluate and recommend optimizations to hit revenue goals. - Manage and analyze Facebook analytics. - Generate weekly and monthly reports highlighting key metrics and providing insights into optimizations. - Use data to drive marketing decisions. - Deep understanding of Facebook’s advertising creative standards - Stay up to date with platform updates and trends. - Analyze the results and make optimization recommendations while the media is live and use historical data to improve results for the next buying cycle. - Work with brand and in-house creatives to manage and meet all deadlines on paid media deliverables. - Manage timelines for creative refreshes with the creative team. - Preparing advertising testing schedules and timelines for brand onboarding, campaign launch, and ongoing account optimization and maintenance.   Requirements: - 3+ years of paid Facebook advertising experience; deep knowledge of Facebook Ads manager. - Insider knowledge of Facebook’s advertising algorithm, audience segments, bidding strategies and scaling techniques. - Track record of efficient campaigns that are conversion based (NOT engagement focused ie. likes, comments, shares, etc.). - Must have an advanced understanding of split testing, reporting, and optimization for performance-based ROIs. - Clear understanding of difference between branding and direct response social initiatives. - Excellent writing and verbal communication skills. - Experience working with Facebook sales and customer success teams to mitigate / resolve issues. - Deep understanding of Facebook’s advertising creative standards. - Managed Facebook advertising budgets exceeding $2M annually. - Advanced knowledge of Google Analytics. - Fast learner who can work on a team and independently. Environmental, Psychological and Physiological Requirements: - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator. - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Guthy|Renker provides competitive salary and benefits along with a beautiful work environment.  We offer weekly breakfast and happy hour, as well as many fun events for employees.   Guthy|Renker is proud to be an Equal Opportunity Employer.    
ID
2022-1098
Category
Paid Social & Acquisition
Job Locations US-CA-El Segundo
Who We Are: Guthy-Renker is a team of thought partners and creators, inventors and innovators with more than 30 years of product development, branding and marketing success with names you know and trust, delivering beauty you can believe in.  We are all about supercharging start-ups and scaling brands and drive and take pride in every stage of development from idea to inception to omni-channel roll out.   Our mission—to change how you look, feel and live—is more than a purpose, it’s our call to action.   General Summary: The Sr. Systems Administrator is responsible for ensuring the efficient and effective operation of the company’s networks, servers, workstations, databases, user account administration, infrastructure implementation and maintenance, instance right sizing, monitoring and operational maintenance with a strong security focus. Looking for an individual which is extremely hands-on, but also looking to take on the move towards IT leadership.  This role assists in the creation of strategic and long-term planning. Will be the key support for a single operational site as well as systems built in Amazon Web Services. Responsible for OSI 1 through 7 on business-critical applications, system monitoring, contingency planning, security, performance tuning, software distribution, and production support.   The site and AWS services are maintained by a Third-Party Service Provider, but this role will be essential to providing guidance, oversight and accountability to the Third-Party Service Provider and other service providers.   Primary Duties and Responsibilities: - Evaluate, install, debug, audit, maintain, and document a mostly Microsoft server/laptop environment. - AWS instance administration. - Establish system baselines and network configurations necessary to bring about optimal network performance - Maintain Network switches, firewalls and Cisco Firepower IDS - Establish and maintain server and application monitoring. - Maintains licenses and registrations of network and user software. - Manage the development, testing, deployment, monitoring, maintenance, upgrade and support of IT systems, including site data closets. - Configure PCI-compliant environment and support annual assessment activities. - Participate in a Change Management environment with the Operations technical team. - Deploy DR, rapid instance swaps and business continuity strategies. - Configure and automate security vulnerability remediations. - Documentation: Maintain clear and accurate system inventory, software licensing information, vendor contact information, network diagrams and company’s IT Survival Guides at all times. - Assign Help Desk tickets to Help Desk staff; guide and support Help Desk staff, and take on Help Desk tickets as needed. - Effectively manage vendors and ensure vendor performance adheres to agreed-upon SLA’s. - Collaborate with other teams to complete projects and tasks.  Other Responsibilities: - Adheres to all company policies and procedures. - Other duties / responsibilities may be assigned to this position at the manager’s discretion. - Train other staff as needed   Experience and Skills: (Evaluation Factors: Skills/Knowledge, Experience, and Abilities)) Skills/Knowledge - Strong knowledge of the Microsoft server stack, including Active Directory, DNS, DHCP, Group Policy, Certificates and Clustering. Microsoft MCSE preferred. - Demonstrable experience managing an upgrade from Functional Domain 2008 to higher levels - Strong technical knowledge of network and server operating systems, as well as strong troubleshooting skills. - Thorough knowledge and understanding of AWS architectures, especially EC2/EBS/RDS - Experience administrating an Office 365 Tenancy including building mailboxes, setting up mail routing rules, anti-spam/security measures and administrating SharePoint/OneDrive/Teams. - Knowledge of virtual machine administration (VMWare, Oracle, Hyper-v, etc). - Demonstrable analytical, evaluative and problem-solving abilities. - Ability to plan, document, install and effectively implement complex server software across heterogeneous server environments. - Ability to work, collaborate and communicate well within a team-based environment. - Ability to diagnose server and network problems effectively to resolve issues. - Ability to express oneself clearly and logically, both written and verbally, within a passionate technical team. - Ability to set goals and execute. - Ability to multitask. Nice to Have Skills: - ITIL Methodology/training/certification - PCI\SOC Experience - Jira\Confluence administration - Linux Experience - Five to seven years proven experience supporting IT systems - Exceptional customer service orientation - Strong vendor management experience Abilities   Initiative: Complexity of Duties   - Work is highly complex, assessing needs and making determinations on situations that can change constantly. - Requires the ability to leverage a thorough understanding of the interactions between systems to not only troubleshoot problems, but also identify performance-tuning opportunities. Supervision Received   Works under general direction from the Sr. Director of Operations.  Highly self-motivated and self-directed while being a collaborative team player.  Manages time by setting goals and objectives.  Refers large capital expenditures, large system change decisions, and client access determination to the Sr. Director of Operations.   Effort: Responsibilities for Accuracy      - Errors may involve suggestions for major expenditures on equipment or software that is not suitable to the needs of the organization or evaluating data on which management makes important decisions. Contact with Others  - Requires contact with management, IT staff, consultants, and end users. Confers with vendors/service providers to discuss system connectivity and software or hardware needs. Confidential Data - Position requires access to all computer applications which contain confidential business information such as reports, records and salary information. Knowledge requires exercising a high degree of professionalism and integrity.   Mental and/or Visual Demand - Focused mental attention is needed in the development and analysis of system needs. Ability to make decisions and understanding the systems and technologies to handle or prevent service disruptions or reported issues to include repairing or making changes to lessen the impact that could cause loss of revenue.   Environmental, Psychological and Physiological Requirements: - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Guthy|Renker provides competitive salary and benefits along with a beautiful work environment.  We offer weekly breakfast and happy hour, as well as many fun events for employees.   Guthy|Renker is proud to be an Equal Opportunity Employer.  
ID
2022-1097
Category
Hidden (27948)
Job Locations US-CA-El Segundo
Who We Are: Guthy-Renker has discovered and developed dozens of well-loved, high quality consumer products in the beauty, skincare, entertainment and wellness categories.  We have more than 20 years of product development, branding and marketing success.   To match the rapid growth and launch of several amazing new products, we are seeking a Product Development Coordinator to join our Research and Development Department.   General Summary: The Product Development Coordinator will help to generate new and unique product ideas and initiatives that are on trend and aligned with brand vision. We are looking for an individual who thrives in a fast-moving environment, with a positive, can-do attitude that can adapt to a changing environment and shifts in priorities.   Primary Duties and Responsibilities: - Assist in identifying the latest advancements in raw materials, formulation, and packaging of products to support brand positioning and sales objectives. This includes, but not limited to: - Meeting with raw material vendors - Overseeing all relevant safety testing - Supporting the Product Development Manager in all aspects of the development processes - Manage all internal and outsourced phases of the product development process, making sure products are under budget, on time and compliant with specifications in respective product briefs. - Have experience in executing established development processes and timelines - Work well independently and in a team environment.   Experience and Skills: - 1-3 years of experience in cosmetic/OTC skin care - 1-3 years experience in a product development role a plus - Science background strongly preferred (or the equivalent combination of educational, professional training and/or related work experience) - Creative thinking skills/problem solving and ability to expedite processes - Excellent organization, planning, and analytical skills - Excellent oral and written communication skills - Ability to manage multiple development projects simultaneously - Project management experience a plus but not required - Proficient in Excel, MS Outlook, Word, and PowerPoint   Environmental, Psychological and Physiological Requirements: - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Guthy|Renker provides competitive salary and benefits along with a beautiful work environment.  We offer weekly breakfast and happy hour, as well as many fun events for employees.   Guthy|Renker is proud to be an Equal Opportunity Employer.  
ID
2022-1096
Category
Product Development
Job Locations US-CA-El Segundo
Who We Are: Meaningful Beauty is an industry leader in developing proven beauty and skin care solutions based on the concept of Age Maintenance. Offering highly effective, curated, simple and value-driven products and regimens, Meaningful Beauty delivers real solutions so women everywhere can have the confidence to look and feel their best. That is why over 4 million women have trusted us for over 15 years.   To match the rapid growth and launch of several amazing new products, we are seeking a Sr Packaging Engineer to join our Global Package Development & Engineering Department.   General Summary:   This position is responsible for Development of Packaging projects from concept to successful launch meeting all project deliverables.    Primary Duties and Responsibilities: - Full project ownership from receipt of Creative rendering, to Sourcing matching components, Color matching, Compatibility testing, artwork routing and approvals, Engineering Drawing approval, tooling design review and approvals, creation of components specification, filled good specification, transit testing and all other tests required to ensure a successful product launch. Projects to deliver on time and expected quality and cost.  - Develops and implements risk mitigation plans for the qualification of Global packaging suppliers and contract manufacturers by identifying potential constraints with packaging and production processes, capacities and other associated risks. - Analyzes and solves issues with packaging and production processes and share findings, potential solutions and timing with impacted business units. - Responsible for generating product samples and mockups for all new packaging components in development. - Responsible for the approval of Engineering Drawings, Specifications Packets (components, filled goods and assembled kits) and Blue Prints for all new and duplicate molds and tooling. - Works closely with the Technology Team to review all package compatibility test results. - Conducts drop tests, vibrations test, smear tests, dispense tests and other applicable tests to insure primary and secondary package integrity. - Route artwork for approvals and maintain approval records. - Responsible for the development and approval of color and quality standards for packaging components and filled goods. - Identifies, qualifies and implements emerging packaging technologies to improve product’s perceived value, performance and cost. - Responsible for defining filled goods requirements, including capacity, headspace requirements, filling process tolerances, and final package weight claim. - Manages all on–site inspections for first article runs, based on approved standards. - Develops test methods for measuring critical packaging parameters, when required. - Manages complex projects and delivers innovative packaging solutions within the appropriate timelines - Assists Quality Department in managing packaging-related quality issues. - Additional duties may be assigned.  Experience & Skills: - Bachelor’s degree in Package Engineering, Mechanical or Industrial Engineering or other Engineering disciplines. - 3 to 5+ years experience in cosmetic industry - Excellent verbal and communication skills - Strong interpersonal, negotiation, presentation and leadership skills - Detailed oriented with excellent follow-through abilities - Ability to work in fast-paced environment and efficiently work with internal and external vendors - Extremely organized with the ability to prioritize workload - Proficient in MS Office Suite. Experience with PLM Packaging software, preferred - Strong attention to details and accuracy to bring a product to market on time and within budget - Must maintain confidentiality regarding all new product and package development information - Ability to travel  Environmental, Psychological and Physiological Requirements: - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Meaningful Beauty provides competitive salary and benefits.   Meaningful Beauty is proud to be an Equal Opportunity Employer.  
ID
2022-1095
Category
Hidden (8723)
Job Locations US-CA-El Segundo
  Who We Are: Guthy-Renker is a team of thought partners and creators, inventors and innovators with more than 30 years of product development, branding and marketing success with names you know and trust, delivering beauty you can believe in.  We are all about supercharging start-ups and scaling brands and drive and take pride in every stage of development from idea to inception to omni-channel roll out.   Our mission—to change how you look, feel and live—is more than a purpose, it’s our call to action.   General Summary: Guthy-Renker is looking for a Director of Digital Marketing who will assist with the planning, executing and reporting on Paid Search, Affiliate, YouTube, SEO, and new digital growth opportunities for our rapidly growing portfolio of beauty brands. This performance marketer will help create and manage digital marketing strategies and leverage marketing campaigns to facilitate revenue. This position will require all search engine platforms along with reporting platforms. This role will partner with marketing brand managers, channel managers, and direct response experts to drive collaborative omnichannel brand and product launches.   Primary Duties and Responsibilities: - Plan, manage and optimize successful pay per click (PPC) campaigns on various paid search networks (Google, Bing, YouTube, Yahoo) - Build new ad groups and campaigns with new keywords and creative - Aggregate reports on a daily/weekly/monthly basis while working with leads to generate insights, calculating basic KPIs and understanding how metrics effect each other - Daily campaign & budget management including optimizations - Monitor daily searches on high priority keywords (i.e. brand and lead terms) - Develop projections/proposals and understand the tools used to build them - Understand, implement and troubleshoot the tracking process - Proactively bring new ideas for the account to improve performance - Constantly provide improvements for content and mobile optimization - Monitor and research industry trends related to beauty marketing to continually improve knowledge and skills, and communicate new ideas and trends  - Continually strive for operational/logistic strategy and efficiency    Experience and Skills: - Bachelor’s degree in marketing or related field - 5+ years of hands-on SEM experience, primarily in paid search campaign management; DSP/DMP and programmatic buying (DoubleClick or other) experience a plus - Affiliate and SEO experience - Google and Bing Ads experience a must. - Proven track record of successful SEM implementation and optimization - Comprehensive understanding of keyword research - Proficient with SEM reporting and analytical tools - Familiarity with multi-touch attribution, algorithmic models, and marketing analytics - Proven success hitting monthly goals for spend and return; optimizing/improving upon paid media campaigns; and managing media spend budgets - Certification in Google Ads; Google Analytics is a plus - Proficient to expert level with Word and Excel, HTML and JavaScript knowledge a plus - High energy, forward-thinking, and quick learner who works well in a fast-paced environment and wants to work within a robust, cutting-edge demand-gen team - Highly collaborative team player Environmental, Psychological and Physiological Requirements: - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Guthy|Renker provides competitive salary and benefits along with a beautiful work environment.  We offer weekly breakfast and happy hour, as well as many fun events for employees.   Guthy|Renker is proud to be an Equal Opportunity Employer.  
ID
2021-1094
Category
Paid Social & Acquisition
Job Locations US-CA-El Segundo
Who We Are:  Meaningful Beauty is about aging with confidence, as demonstrated Cindy Crawford and benefitting from her access to experts and her own time-tested, practical solutions for a highly efficacious line of products.  With almost 20 years of success, Meaningful Beauty combines the power of our exclusive Melon Leaf Stem Cell Technology and melon super antioxidants in luxurious French formulations designed to deliver real results — and the confidence to be their best selves at every age.  To match our rapid growth and launch of several amazing new products, we are seeking a Manager, R&D /Product Development to join our team.   General Summary:  We are looking for an experienced and goal-oriented Manager Manager, R&D and Product Development who thrives in a fast-paced environment to lead R&D/PD for the Meaningful Beauty brand in multiple beauty categories (Skincare, Haircare, and potential new categories).  They will be responsible for the entire product development process from ideation to implementation, while partnering with both internal multi-functional teams and external labs and contract manufacturers to commercialize and grow our brand.   Our ideal candidate will be an innovative self-starter responsible for all research that will help in evaluating the potential and practicality of products in development as well as executing the R&D Innovation Strategy to ensure a strong pipeline of new products, relying on experience and judgment to plan and accomplish company goals.   Primary Duties and Responsibilities: - Practical knowledge and experience in product development (Skincare, Haircare, other Health & Beauty Categories), both consumer and product as well as working knowledge of formulation chemistry and ingredient functionality for Skincare (cosmetic and OTC) and Haircare products. - As the key representative for Meaningful Beauty R&D, act as liaison with internal and external parties on matters relating to both the custom formula development and procurement of new product formulations (including international requirements and regulatory changes). - Collaborate with cross functional teams (Package Development, Supply Chain, Brand Management, Regulatory, Purchasing and Quality Assurance) to ensure comprehensive formula management. - Initiate the development of technology and ingredient formation. Screen outside opportunities leveraging vendors and manufacturers R&D process capabilities to recommend new product innovations. - Co-develop (with Marketing Lead, New Product Launch & Strategy, Brand Management, Acquisition departments, and Cindy Crawford) and maintain a 3-year revolving Product Launch Calendar. - Assist in the generation of Product Development Profiles for all new products and line extensions as assigned. - Work with third party formulators and Contract Manufacturing Organizations (CMO) in optimizing formula portfolio depending on program needs. - Plan and formulate aspects of research and development proposals such as objective or purpose of project, applications that can be utilized from findings, costs/cost constraints of project that may impact ability to deliver desired products, i.e. identifying alternate ingredients or suppliers to plan and accomplish goals. - Assist with project tech transfer on existing R&D formulations (in collaboration with Global Supply Chain and Quality teams. - Negotiate contracts with third party development labs to perform research, custom formulations or other applicable needed studies. - Assist in the management of annual budget to ensure cost-effective and efficient best practices for company.  - Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables. - Meet regularly with suppliers to review new technologies and stay abreast of new research and formulation techniques, market trends, raw materials, etc. - Oversee clinical efficacy trials (i.e., in-vitro, ex-vivo testing) together with testing team. - Initiate pre-pilot R&D bulk stability testing and work with regulatory on all formula safety related testing linked to key developmental milestones. - Oversee library of all MB formula assets and MB reformulation projects when requested by regulatory or brand. - Keep a close finger on the pulse of the industry regarding evolving trends and the competitive environment with a focus on “Clean” beauty. - Adhere to company’s regulatory and legal requirements on all products.   Experience and Skills: - Bachelor’s Degree - 5+ year’s industry experience in Product Development - Strong knowledge of formula sustainability, claims substantiation (OTC and Cosmetic) and trends in the beauty industry along with technical expertise and aesthetic sense for Skincare and Haircare products. - Knowledge of cosmetic manufacturing, specifically prerequisites to approve contract vendor use, cost of goods development, filling lines, packaging, MRP systems, inventory control, FDA Certification requirements, and worldwide regulations. - Excellent verbal and written communication skills, detail-oriented with excellent follow-through abilities, ability to work in a fast-paced environment and efficiently work with vendors and internal departments while prioritizing workload. - Travel – Domestic and International travel      Environmental, Psychological and Physiological Requirements: - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator. - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Meaningful Beauty, LLC provides competitive salary and benefits along with a beautiful work environment   Meaningful Beauty, LLC is proud to be an Equal Opportunity Employer.    
ID
2021-1093
Category
Research & Development
Job Locations US-CA-El Segundo
Who We Are: Guthy-Renker is a team of thought partners and creators, inventors and innovators with more than 30 years of product development, branding and marketing success with names you know and trust, delivering beauty you can believe in.  We are all about supercharging start-ups and scaling brands and drive and take pride in every stage of development from idea to inception to omni-channel roll out.   Our mission—to change how you look, feel and live—is more than a purpose, it’s our call to action.   General Summary: The Motion Graphics Designer is part of the rapidly growing Acquisition Team and will be responsible for production and management of branded video projects, including the pre, shoot, and post video production (i.e. strategy, ideation, shooting, editing, project prioritization, management of files/file naming, and content delivery). This position will work directly with the creative team to build branded, sales driven video content across all paid acquisition channels with accuracy and consistency, elevating the brand experience with the ultimate goal of driving consumer purchase.   Responsibilities and Requirements: (Portfolio/website must be submitted to be considered for this role) - 3+ years experience in footage capture and editing in an agency, studio, or production company. Beauty brand experience preferred. - Proficient in audio/sound editing techniques - Proficient in Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator) - Conceptualize, develop, and execute video content, including boomerangs, Instagram Stories and Facebook/Instagram Live - Deep knowledge and experience in creating social content that is thumb-stopping and engaging - Strong workflow management, planning, prioritization and communication skills - Full understanding of the creative, photographic and digital processes as they relate to video shooting and editing - Exceptional organizational skills as it relates to file management and video archiving - See concept through to execution by developing final edits and color, overseeing the post-production process and any freelance support - Art direct as needed on video shoots, working closely with the Art Director, photographer, stylist, crew, producer and models to properly execute concept   - Must have strong presentation skills, workflow management and communication skills - Ability to manage multiple complex projects on time and on budget; able to self-manage projects and work within established deadlines - Must thrive in a fast-paced environment and be able to prioritize tasks with quick turnaround time, demonstrating strong workflow management and communication skills as well as proven success collaborating with multi-functional teams - Team oriented and self-motivated - Adaptable to scheduling changes and open to shifting gears when necessary - Strong sense of urgency and responsibility - Must maintain a full understanding of creative, video and digital processes as they relate to video production - Candidate should have the ability to think conceptually and aesthetically, translating creative direction into visual references - Prior experience with video shoots is preferred - Passion for beauty industry and knowledge of social trends (how brands are leveraging innovative video concepts across social media) is required - Candidate will have a portfolio that demonstrates inventive/imaginative digital and video executions and/or campaigns   - Needs experience with short form videos - Needs to be graphic designer AND video editor – with excellent design skills; graphic design, layout, typography, and color - Must be able to retool and/or extract content from existing spots. - Must be able to Brainstorm, storyboard, and concept new creative assets for new brands/projects - Education Requirements: - Must have a 4-year degree in the field of Advertising/Marketing, Arts, Beauty, Design, Photography and/or equivalent professional experience   Environmental, Psychological and Physiological Requirements: - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Guthy|Renker provides competitive salary and benefits along with a beautiful work environment.  We offer weekly breakfast and happy hour, as well as many fun events for employees.   Guthy|Renker is proud to be an Equal Opportunity Employer.
ID
2021-1092
Category
Creative
Job Locations US-CA-El Segundo
Who We Are: Meaningful Beauty is an industry leader in developing proven beauty and skin care solutions based on the concept of Age Maintenance. Offering highly effective, curated, simple and value-driven products and regimens, Meaningful Beauty delivers real solutions so women everywhere can have the confidence to look and feel their best. That is why over 4 million women have trusted us for over 15 years.   General Summary: We are looking for a Paid Social Media Buyer to join our growing Paid Social Acquisition team. This is an exciting new role for a results-driven individual with a passion for creating digital demand across top paid social channels (with an emphasis in Facebook/Instagram) while achieving all KPI’s. As a Paid Social Media Buyer, you will be responsible for planning, optimizing, implementing and analyzing paid media campaigns across multiple product categories in a fast-paced environment. The role requires the ability to operate on both a strategic and tactical level, touching all aspects of a campaign and responsible for proper and timely execution of all assigned work. We are looking for an enthusiastic, detail oriented, team-player, who is hungry for success and growth!   Responsibilities - Build, manage and optimize multi-million dollar performance campaigns on Facebook and Instagram. - Budget management on a daily, weekly, monthly basis. - Continually evaluate and recommend optimizations to hit revenue goals. - Manage and analyze Facebook analytics. - Generate weekly and monthly reports highlighting key metrics and providing insights into optimizations. - Use data to drive marketing decisions. - Deep understanding of Facebook’s advertising creative standards - Stay up to date with platform updates and trends. - Analyze the results and make optimization recommendations while the media is live and use historical data to improve results for the next buying cycle. - Work with brand and in-house creatives to manage and meet all deadlines on paid media deliverables. - Manage timelines for creative refreshes with the creative team. - Preparing advertising testing schedules and timelines for brand onboarding, campaign launch, and ongoing account optimization and maintenance. Qualifications - 3+ years of paid Facebook advertising experience; deep knowledge of Facebook ads manager. - Insider knowledge of Facebook’s advertising algorithm, audience segments, bidding strategies and scaling techniques. - Track record of efficient campaigns that are conversion based (NOT engagement focused ie. likes, comments, shares, etc.). - Must have an advanced understanding of split testing, reporting, and optimization for performance-based ROIs. - Clear understanding of difference between branding and direct response social initiatives. - Excellent writing and verbal communication skills. - Experience working with Facebook sales and customer success teams to mitigate / resolve issues. - Deep understanding of Facebook’s advertising creative standards. - Managed Facebook advertising budgets exceeding $2M annually. - Advanced knowledge of Google Analytics a plus - Experience with Looker a plus - Fast learner who can work on a team and independently.  Workspace: - Meaningful Beauty operates in a collaborative, flexible, hybrid workspace. Full remote options may be considered. Environmental, Psychological and Physiological Requirements: - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Guthy|Renker provides competitive salary and benefits along with a beautiful work environment.     We offer weekly breakfast and happy hour, as well as many fun events for employees.   Guthy|Renker is proud to be an Equal Opportunity Employer.
ID
2021-1090
Category
Paid Social & Acquisition
Job Locations US-CA-El Segundo
Who We Are: Meaningful Beauty is an industry leader in developing proven beauty and skin care solutions based on the concept of Age Maintenance. Offering highly effective, curated, simple and value-driven products and regimens, Meaningful Beauty delivers real solutions so women everywhere can have the confidence to look and feel their best. That is why over 4 million women have trusted us for over 15 years.   General Summary: Our Digital Marketing Manager is responsible for managing all digital channels including SEM, SEO, EMAIL, AFFILIATE, NATIVE, and DSP.  The role is best suited for a data driven leader who is comfortable owning multiple performance-oriented marketing efforts. You'll be expected to function at a highly efficient level through a strong collaboration with our Brand Marketing and other Demand Generation teams. Our omni-channel model requires that you work closely with other channel leads to ensure an integrated response to marketing objectives. You should also provide forward-thinking ideas to maintain strong growth in new and existing business areas.   Responsibilities - Own the planning and execution of digital marketing initiatives, including SEM, SEO, DSP, Email acquisition, Native ads, and Affiliate Marketing. - Oversee marketing strategies and budgets to achieve desired KPIs - Partner with internal teams (Brands, Marketing Analysis) to advance measurement and understanding of ROI and incrementality.   - Analyze and communicate marketing performance to senior management and stakeholders. - Study and understand our brand, marketing objectives and digital goals with a 360 degree omni channel lens, ensuring your recommendations are insightful and consistent.  - Ensure best practice, consistency, and innovation in all digital acquisition activities - Continually strive for operational/logistic strategy and efficiency - Identify and recommend tools to refine/streamline workflows and extend capabilities - Assist in overseeing agency/vendor relationships   Qualifications - Bachelor's degree in Marketing or related field - 4+ years of related digital Marketing experience, with an in-depth understanding of direct response marketing - Experience in developing, planning, launching, and analyzing digital campaigns across multiple channels - Proven success hitting monthly goals for spend and return; optimizing/improving upon paid media campaigns and managing media spend budgets. - Experience building and deploying email campaigns using marketing automation tools – creating segmentation based on customer behavior - Ability to analyze complex issues and to develop relevant and realistic plans, programs, and recommendations. - Experience with Excel and capable of manipulating data to perform both high level and more granular analysis.  - Highly interpersonal and collaborative team player  - Well-honed communication/presentation skills  - Strong business acumen. Relates to the overall business result and translates into digital channel activity  - Ability to prioritize workload and deliver results against multiple deadlines in a fast-paced setting - Experience managing direct response/branded campaigns a plus - Experience setting up and analyzing A/B tests and landing pages a plus   Workspace - Meaningful Beauty operates in a collaborative, flexible, hybrid workspace. Full remote options may be considered.   Environmental, Psychological and Physiological Requirements (Applicable to onsite roles): - The work will be performed inside a multi-story office building with elevators and stairs. - The person must be able to remain in a stationary position for up to 50% of the time. - Occasionally move about inside the office to access file cabinets, office machinery and conference rooms. - Constantly operates a computer and other office productivity machinery such as a copy machine, printer and calculator - Frequently communicates with employees who have inquiries. - Ability to learn technical material and apply the knowledge to their work.   Guthy|Renker provides competitive salary and benefits along with a beautiful work environment.  We offer weekly breakfast and happy hour, as well as many fun events for employees.   Guthy|Renker is proud to be an Equal Opportunity Employer.  
ID
2021-1088
Category
Digital Marketing